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Markennews

Kennen Sie das Competence Center for Global Account Management (CGAM) der Universität St. Gallen?

Prof. Dr. Christoph Senn gilt als weltweit anerkannter Experte und Buchautor für Key Account Management. Sein Center an der Universität St. Gallen forscht, publiziert und bietet strategische Beratung und Weiterbildung für international tätige Unternehmen und Top Executives aus allen Branchen.

The Competence Center for Global Account Management (CGAM) University St. Gallen was founded to strengthen the Research Institute for International Management‘s outreach to the global business and academic community. Our mission is to shape the future of global customer-supplier collaboration education, research and practice.

CGAM coordinates extensive research on the understanding of current and future challenges in global business-to-business collaboration and helps companies around the world to gain competitive advantage from its cutting-edge research and teaching.

Our internationally recognized educational programs are key vehicles for moving leading-edge research beyond the classroom to the global business arena. CGAM delivers ground-breaking knowledge to industry professionals who need high-functioning customer-supplier relations to compete in today’s increasingly complex market environment.

Link zum Center

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